L'Oreal S.A. is a French personal care company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world's largest cosmetics company and has developed activities in the field concentrating on hair colour, skin care, sun protection, make-up, perfume, and hair care. In the early 20th century, Eugène Paul Louis Schueller, a young French chemist, developed a hair dye formula called Oreale. Schueller formulated and manufactured his own products, which he then decided to sell to Parisian hairdressers. On 31 July 1919, Schueller registered his company, the Societe Française de Teintures Inoffensives pour Cheveux (Safe Hair Dye Company of France). The guiding principles of the company, which eventually became L'Oreal, were research and innovation in the field of beauty. In 1920, the company employed three chemists. By 1950, the team was 100 strong; by 1984 was 1,000 and is roughly 88,000 today (in 2020).

New serum to support the growth and nutrition of algae Clinically Proven. Your lashes will be visibly stronger and firmer. The complex enriched with nutrients help strengthen your lashes. It ensures that the lashes stay beautiful and helps to repair damage caused by frequent use of mascara or false lashes. Proven in the laboratory, proven in life.

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Ingredientes: AQUA / WATER • ALCOHOL DENAT. • HYDROXYETHYLCELLULOSE • PENTYLENE GLYCOL • AMINOPROPYL TRIETHOXYSILANE • PEG-40 HYDROGENATED CASTOR OIL • MADECASSOSIDE • PHENOXYETHANOL • POLYSORBATE 21 • LACTIC ACID • METHYLPARABEN • RICINUS COMMUNIS SEED OIL / CASTOR SEED OIL • SODIUM HYALURONATE • ARGININE • SERINE • CITRIC ACID • PANTHENOL • GLUTAMIC ACID • THREONINE • PROLINE • ALANINE • CYSTEINE