LOreal S.A. is a French personal care company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the worlds largest cosmetics company and has developed activities in the field concentrating on hair colour, skin care, sun protection, make-up, perfume, and hair care. In the early 20th century, Eugène Paul Louis Schueller, a young French chemist, developed a hair dye formula called Oreale. Schueller formulated and manufactured his own products, which he then decided to sell to Parisian hairdressers. On 31 July 1919, Schueller registered his company, the Societe Française de Teintures Inoffensives pour Cheveux (Safe Hair Dye Company of France). The guiding principles of the company, which eventually became LOreal, were research and innovation in the field of beauty. In 1920, the company employed three chemists. By 1950, the team was 100 strong; by 1984 was 1,000 and is roughly 88,000 today (in 2020).

The Blondifier Mask has been specially developed for blond hair. The mask is enriched with, among other things, polyphenols from the Acai berry. The mask helps to repair damaged hair, improve hair shine and intensively nourish hair. The mask nourishes the hair fiber from within. Damaged lengths and ends are also made soft and smooth again. The hair will feel silky soft and healthy. Suitable for all types of blond hair.

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INGREDIENTES: AQUA / WATER / EAU • CETEARYL ALCOHOL • BEHENTRIMONIUM CHLORIDE • HYDROXYPROPYL STARCH PHOSPHATE • GLYCERIN • CANDELILLA CERA / CANDELILLA WAX / CIRE DE CANDELILLA • PROPYLENE GLYCOL • COCAMIDOPROPYL BETAINE • SCLEROTIUM GUM • ISOPROPYL ALCOHOL • PHENOXYETHANOL • SODIUM CHLORIDE • BENZYL SALICYLATE • BENZYL ALCOHOL • LINALOOL • CHLORHEXIDINE DIGLUCONATE • LIMONENE • HYDROXYCITRONELLAL • CITRONELLOL • ALPHA-ISOMETHYL IONONE • 2-OLEAMIDO-1,3-OCTADECANEDIOL • TOCOPHEROL • EUTERPE OLERACEA FRUIT EXTRACT • MALTODEXTRIN • PARFUM / FRAGRANCE (F.I.L. C237434/1).