Redken Color Extend Magnetics Shampoo is a targeted sulfate-free shampoo for color-treated hair that gently cleanses and protects hair color from fading while enhancing shine.

Part of Redken's SMART Haircare family, this color captivating shampoo features an exclusive new protein complex. This smart, targeted delivery system, treats hair from the root to the core to the tip, giving all 3 levels the custom nourishment they need.

On this note, Redken Color Extend Magnetics Shampoo is also sulfate-free and optimized with an active acidic pH to respect and maintain hair's natural pH's levels for the tone and vibrancy of professional color in between salon services.

Besides its new protein complex and balanced pH, this repairing formula contains amino-ions to help seal in color. This way, this non-stripping cleanser shampoo prevents hair color from fade and promotes hair's health while delivering a shiny look. Thus, extending the life of colored hair.

Just like Redken Color Extend Magnetics Conditioner, this sulfate-free pH-balanced shampoo offers a fresh from the salon vibrancy every time you wash your color-treated hair. Therefore, according to Redken, this result is even more visible when followed by Redken Color Extend Magnetics Conditioner.

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